AI‑Driven Visuals: POC Branding & Synthetic Personas

PROOF OF CONCEPT | EMERGING TECHNOLOGY INTEGRATION CURRENTLY DEVELOPING INNOVATIVE AI-DRIVEN VISUAL SOLUTIONS TO ENHANCE PRODUCT MARKETING THROUGH INTELLIGENT CONTENT GENERATION. THIS ONGOING PROJECT EXPLORES THE INTEGRATION OF MULTIPLE AI PLATFORMS TO CREATE DYNAMIC, ADAPTABLE VISUAL ASSETS FOR E-COMMERCE AND PRODUCT PRESENTATION. MIDJOURNEY MODEL GENERATION: GENERATED DIVERSE AI MODELS (MALE AND FEMALE VARIATIONS) SPECIFICALLY DESIGNED FOR WIRELESS EARBUDS PRODUCT VISUALIZATION. THE SELECTION PROCESS FOCUSED ON CREATING PHOTOREALISTIC CHARACTERS THAT COULD SEAMLESSLY INTEGRATE INTO PRODUCT DETAIL PAGE EXPERIENCES WHILE MAINTAINING EDITING FLEXIBILITY FOR FUTURE ITERATIONS USING ADVANCED AI TOOLS LIKE GEMINI FLASH 4.5 FOR PRODUCT SWAPPING, CLOTHING MODIFICATIONS, AND BACKGROUND VARIATIONS. MOTION EXPERIMENTATION: LEVERAGED MIDJOURNEY'S ANIMATION CAPABILITIES TO CREATE SUBTLE CHARACTER MOVEMENTS THAT COMPLEMENT PRODUCT CAROUSEL PRESENTATIONS. TESTED BOTH LOW AND HIGH MOTION SETTINGS TO ACHIEVE OPTIMAL REALISM FOR PRODUCT DETAIL PAGE INTEGRATION, DETERMINING THE IDEAL MOVEMENT RANGE FOR PROFESSIONAL E-COMMERCE APPLICATIONS. COMMERCIAL APPLICATIONS: THIS AI-DRIVEN APPROACH OFFERS SCALABLE SOLUTIONS FOR BRANDS REQUIRING QUICK TURNAROUND ON MODEL PHOTOGRAPHY FOR WEARABLE TECH DEVICES AND JEWELRY VISUALIZATION. THE WORKFLOW ELIMINATES TRADITIONAL PHOTOGRAPHY CONSTRAINTS WHILE PROVIDING UNPRECEDENTED FLEXIBILITY FOR PRODUCT PRESENTATION ACROSS MULTIPLE CONTEXTS AND DEMOGRAPHICS. FUTURE DEVELOPMENT: CURRENTLY EXPANDING CAPABILITIES TO INCLUDE AI CHARACTER MODELING WORKFLOWS THAT TRANSFORM 2D GENERATED IMAGES INTO 3D MESHES FOR UNREAL ENGINE INTEGRATION, ENABLING THE CREATION OF CUSTOM METAHUMAN CHARACTERS. THIS EVOLUTION WILL BRIDGE AI-GENERATED CONTENT WITH REAL-TIME 3D APPLICATIONS, OPENING NEW POSSIBILITIES FOR INTERACTIVE PRODUCT EXPERIENCES AND VIRTUAL SHOWROOMS.

Client

POC

DELIVERABLES

AI VIDEO BRANDING

Year

2025

Role

Creative Direction